PRODUCT-SERVICE SYSTEMS AS SUSTAINABLE ALTERNATIVES TO MOBILITY: A COMPARATIVE ANALYSIS OF TWO BIKE-SHARING SYSTEMS

  • Thayla Tavares de Sousa-Zomer Federal University of Santa Catarina
  • Vinicius Zago Cantú Federal University of Santa Catarina
  • Paulo Augusto Cauchick Miguel Federal University of Santa Catarina
Keywords: product-service systems, PSS, bike-sharing systems, sustainability

Abstract

Product-Service Systems (PSS) have been discussed as promising business models to redirect the contemporary production and consumption patterns towards sustainability. However, the research on PSS is mostly dictated by theoretical works and more empirical investigations are needed. Additionally, empirical studies that compare PSS solutions situated in different contextual conditions are required. This paper aims at analyzing two use-oriented bike-sharing systems with sustainability potential in order to contribute to PSS empirical body of knowledge. A PSS located in a developed country and another one available in an emerging economy were selected to be investigated. A qualitative analysis was carried out considering the contextual conditions of each solution: PSS elements, sustainable business models components, and sustainability potential, based mainly on secondary data. The results confirmed that these PSS models can provide environmental, economic, and social benefits. The analysis and comparison between the solutions also demonstrated differences in both systems such as integration with other transportation modes and renewable energy usage that may affect customer acceptance and PSS sustainability performance. Customer behavior, acceptance and satisfaction need further study. Understanding the real factors that motivate customers to use a bike-sharing system in different contexts can be useful in efforts to spread its future adoption.

Author Biographies

Thayla Tavares de Sousa-Zomer, Federal University of Santa Catarina
Post-Graduate Program in Production EngineeringPost-Graduate Program in Production Engineering
Paulo Augusto Cauchick Miguel, Federal University of Santa Catarina
Production and System Engineering Department
Published
2016-09-29
How to Cite
Sousa-Zomer, T., Cantú, V., & Cauchick Miguel, P. (2016). PRODUCT-SERVICE SYSTEMS AS SUSTAINABLE ALTERNATIVES TO MOBILITY: A COMPARATIVE ANALYSIS OF TWO BIKE-SHARING SYSTEMS. Brazilian Journal of Operations & Production Management, 13(3), 264-275. https://doi.org/https://doi.org/10.14488/BJOPM.2016.v13.n3.a4